WE ARE THE
NZPTA
| NZPTA works within the education system, to encourage parent/whanau involvement and participation to assist all children develop their talents, self-esteem and character and to ensure they have the ability to lead a full and productive life.
THE OBJECTIVE
The New Zealand Parent Teacher Association engaged Digital Concepts to help them consolidate their two existing websites, which were dated and dysfunctional as a result of outdated technology.
They needed to house huge amounts of information, and separate this information so that members of the organisation had access to their premium content. This had not been a reality for the NZPTA in the past, however they acknowledged the need to embrace modern digital strategies.
As well as this they required a way to manage their annual subscribers and make signing up to a subscription something of ease.
FEATURES
- Content Strategy
- User Experience Design
- Front End Development
- Membership Integration
- Hidden Content Functionality
- Sub-site Landing Page
- Domain Name Forwarding
THE SOLUTION
Because we had a blank canvas, and the organisation is child and family friendly, we came up with a bright and cheerful design that we hoped would leave users feeling positive and happy.
Merging the two sites was going to be somewhat of a challenge, so we elected to display all the information from one of the sites in a single menu. The 'sub-site' was able to retain its identity by way of a domain name forwarder that arrived at the sub-site landing page.
We integrated a member management portal that allows our client to easily manage their users, as well as subscription expiry and renewal. A payment gateway was bolted on to ensure that members were able to easily sign up and renew their subscription.
A comprehensive content access system was also integrated to the build to enable our client to decide what content would be shown to public and subscribed users.
We identified that there was sufficient real estate on the site for the client to offer advertising space to sponsors and therefore generate some income from the site. A custom template and management menu was built to ensure that adverts were easy to manage.
Coupling this website with the WordPress content management system was an easy choice. The client is able to easily update their content when required and maintain overall visibility of popular content. The user management system has an interactive interface in the admin area of the site.
All this means that the site is vibrant, fresh and effective while remaining easy to manage from the WordPress dashboard.
Digital Concepts is a proud sponsor of the NZPTA who enjoy free access to our DigiCARE suite.